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Sedona Facts

 A Resource for We the People

 

 Tourism Information  
Government Data, Documents, Information, Benchmarks & Reports

State of Arizona Tourism Department

General information

  • The State of Arizona has their own Tourism Department, AOT.
  • Counties if a larger population over 1 million also have County Tourism Department, Arizona Tourism and Sports Authority.
  •  Many Cities and Town have their own Visitor Centers, and internal departments to handle Tourism.
  • Some Cities coop with other cities and Indian reservations to market their region using a municipality or political subdivision as a Destination Marketing Organization (DMO) in which all that participate contribute to the coop.
  • There is no Arizona Tourism and Sports Authority for Yavapai or Coconino Counties. No county tourism departments.
  • There is no department of Tourism for the City of Sedona. The City of Sedona sits in the middle of a region that refers to themselves as Sedona. The greater Sedona Region does not collect taxes for the municipality of Sedona. The City of Sedona contracts out to the Regional Chamber of Commerce for marketing. According to the tax returns and the Chambers own documents they are a paid membership organization.  Year filed 2016    Corporation Commission filing Members
  • Learn more about Neutral reporting  Sedona Economic Measurements ~ Sedona Facts Collective

Contact & Link informationContact & Link information

  • Cooperative-Government-DMO Visit Tucson is composed of the following Goverments-1. City of Tucson 2. Pima County, 3.Town of Oro Valley  website Marketing Report
  • ARIZONA HOSPITALITY RESEARCH AND RESOURCE CENTER -AHRRC was created in 1989 by the Arizona Legislature to provide market research for the Arizona Office of Tourism.  NAU Link

Did You Know??

  • Unless you monitor for performance or compliance with outsourced contracts, you will have no way of knowing whether they’re being met.Performance measures, third party tracking and reporting are international standards for integrity reporting.

  • The State of Arizona tracks cities and towns. They use the State Agencies listed above. Those state agencies
    may get data from neutral sources such as AOT who has Universities collecting data for their reporting. Below is information on AHRRC.
    • ARIZONA HOSPITALITY RESEARCH AND RESOURCE CENTER -AHRRC was created in 1989 by the Arizona Legislature to provide market research for the Arizona Office of Tourism.  NAU Link
      Arizona Hospitality Research and Resource Center NORTHERN ARIZONA UNIVERSITY
      The W. A. Franke College of Business
      PO Box 6024 Flagstaff, AZ 86011-6024  
      Thomas Combrink, M.S. 928-523-7313 Thomas.Combrink@nau.edu
  • Cities and towns generally use a neutral data tracking professions to collect their data. This removes conflicts of interest and allows
    the city or town to make decisions for their jurisdictions. The following company is used by other cities and towns
    • Smith Travel Research -link Smith Travel has many areas of Travel that they monitor. In addition to Hotel they also monitor and have a database on events, STAR Program   Trend Reports   Pipeline Reports   Census Database   HOST Almanac   Global Hotel Study
      • STAR Benchmarking- Identify your property's market share by comparing its performance against your competitive set. Learn more

      • F&B STAR- Benchmark your hotel's Food & Beverage operations with KPIs related to Catering & Banquets, F&B Venues and In-Room Dining.

  • Longwoods International  is another Research company used by Cities and towns.

  •  Tourism Economics  Oxford Economics   Tourism Economics Website

City of Sedona - Tourism Documentation

General information

  • The City of Sedona has no Department for Tourism. They Contract out to the Regional Chamber
    of Commerce. According to the tax returns and their own documents they are a paid membership organization. 
  • The City of Sedona created a bed tax increase  Complete Packet   -   ORDINANCE NO. 2013-07

  • The regional Chamber gets 55% of all bed taxes collected in the city limits while the hotels outside the
    city limits to not contribute to that tax base.

Reports, Documents & Data

 

Benchmarks Other Comparisons

Graphs

  • Coming Soon

Articles on Subject

  • Coming Soon


Please submit information, reports or links to info@sedonacity.com